TECHNOLOGY – MB Vision Marketing Solutions https://mbvisionagency.com Mon, 26 Aug 2024 14:24:49 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 https://mbvisionagency.com/wp-content/uploads/2022/03/cropped-LOGO-MB-VISION-32x32.png TECHNOLOGY – MB Vision Marketing Solutions https://mbvisionagency.com 32 32 Brand Identity and Creative Corporate Identity for Pizza ’88 https://mbvisionagency.com/portfolio/brand-identity-and-creative-corporate-identity-for-pizza-88/ Wed, 23 Mar 2022 13:06:19 +0000 https://wgl-demo.net/bili/?post_type=portfolio&p=1722

CATEGORY: Brand Identity

SOFTWARE: Illustrator, Photoshop

SERVICES: Branding

WEBSITE: Pizza88egy.com

Pizza ’88, a new and ambitious pizza chain, approached our agency with a clear yet challenging vision: to establish a brand identity that would stand out in a competitive market while capturing the essence of classic Italian pizzerias with a modern twist. The client wanted a brand that not only resonated with traditional pizza lovers but also appealed to a younger, trendier demographic. The challenge was to create a visual and corporate identity that embodied this dual appeal while maintaining consistency across all touchpoints.

 

Our team began by delving deep into the history and culture of  American pizza-making, blending it with contemporary design elements to craft a brand identity that was both authentic and fresh. We developed a logo that was simple yet memorable, featuring a retro-inspired font combined with modern, vibrant colors. This logo became the cornerstone of the brand, setting the tone for all other elements.

We extended the brand’s visual language through various applications, including packaging, in-store signage, uniforms, and digital assets. Each piece was designed to reflect the warmth and tradition of a classic pizzeria while embracing the energy and dynamism of a modern eatery. The creative corporate identity was further reinforced through a carefully curated social media presence, where we used high-quality visuals and engaging content to tell the story of Pizza ’88.

Crafting the brand identity for Pizza ’88 was about more than just designing a logo; it was about weaving together tradition and innovation to create a memorable experience that resonates with every slice.- MB VISION EXPERTS

The brand identity we created for Pizza ’88 successfully encapsulated the client’s vision, resulting in a cohesive and appealing brand that resonated with both traditional and modern audiences. The distinct visual identity helped Pizza ’88 stand out in a crowded market, contributing to a strong brand recognition from the outset. The creative corporate identity fostered a sense of authenticity and trust, which translated into increased customer loyalty and engagement. As a result, Pizza ’88 not only saw a significant boost in foot traffic and sales but also established itself as a recognizable and beloved name in the pizza industry.

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Outdoor Campaign for Town Team’s New Branch at Nile View Mall https://mbvisionagency.com/portfolio/outdoor-campaign-for-town-teams-new-branch-at-nile-view-mall/ https://mbvisionagency.com/portfolio/outdoor-campaign-for-town-teams-new-branch-at-nile-view-mall/#respond Wed, 23 Mar 2022 13:00:57 +0000 https://wgl-demo.net/bili/?post_type=portfolio&p=1701
CATEGORY: Development
SOFTWARE: WordPress, Figma
SERVICES: UI/UX Design
WEBSITE: biliexample.com

Town Team, a well-known fashion retailer, was set to open a new branch at Nile View Mall. With a strong brand presence across the country, the client wanted to ensure that the launch of this new branch would not only attract immediate attention but also solidify their position as a go-to destination for fashion in the area. The challenge was to create an outdoor campaign that would effectively capture the essence of Town Team’s brand while resonating with the local audience. The campaign needed to generate buzz, drive foot traffic to the new store, and reflect the client’s vision of being both trendy and accessible.

Our agency approached this challenge with a strategic and creative plan. We began by understanding the brand’s core values and the specific goals for this branch launch. With that in mind, we developed an outdoor campaign that combined eye-catching visuals with a clear, impactful message. The campaign was designed to highlight Town Team’s latest fashion collections, appealing to the tastes and preferences of the local demographic.

We strategically placed large-format billboards in high-traffic areas around Nile View Mall, ensuring maximum visibility. These billboards featured bold imagery and concise messaging that aligned with Town Team’s brand identity. Additionally, we incorporated digital screens at key locations, showcasing dynamic content that kept the campaign fresh and engaging. To further enhance the campaign’s reach, we collaborated with local influencers who shared content related to the new branch on their social media platforms, creating an integrated online and offline presence.

An impactful campaign doesn’t just announce a new store; it weaves the brand into the fabric of the community, making it impossible to ignore.– MB VISION EXPERTS

The outdoor campaign was a resounding success. It effectively captured the attention of the local audience, generating significant buzz before the branch’s official opening. Foot traffic to the new store exceeded expectations, with a noticeable increase in visits during the first week. The campaign not only reflected Town Team’s vision of being a trendy and accessible fashion destination but also reinforced their brand presence in the region. Our agency’s ability to strategically plan and execute the campaign ensured that Town Team’s new branch at Nile View Mall had a strong and impactful launch, setting the stage for continued success.

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Nile View Towers Compound Outdoor Campaign https://mbvisionagency.com/portfolio/nile-view-towers-compound-outdoor-campaign/ Wed, 23 Mar 2022 12:57:36 +0000 https://wgl-demo.net/bili/?post_type=portfolio&p=1691

CATEGORY: Outdoor Advertising

Type: Billboard

SERVICES: Outdoor Advertising

WEBSITE: Alsalemholdingcom

Nile View Towers Compound in Benha City sought to establish itself as a premier residential destination in a competitive market. The client wanted to enhance visibility, attract potential buyers, and convey the luxurious and modern lifestyle the compound offers. The challenge was to create an impactful outdoor advertising campaign that would effectively communicate these key messages to a broad audience while standing out amidst the cluttered advertising landscape.

Our outdoor advertising team devised a strategic campaign that placed high-quality, visually appealing billboards in key locations around Benha City. These locations were carefully selected to maximize visibility and reach, including high-traffic areas and key entry points to the city. The creative design of the billboards highlighted the elegance and exclusivity of Nile View Towers, using sophisticated imagery and compelling taglines that resonated with the target audience. The campaign was synchronized with other marketing efforts to create a cohesive message across different platforms.

Strategic placement and compelling visuals turned Nile View Towers into the landmark it was meant to be, capturing the essence of luxury living in every glance.– MB VISION EXPERTS

The outdoor campaign for Nile View Towers was a resounding success. The strategic placement and striking visuals captured the attention of a wide audience, driving significant interest in the compound. Foot traffic to the sales center increased, and there was a noticeable uptick in inquiries and visits to the Nile View Towers. The client’s objective of elevating the compound’s brand presence in Benha City was effectively met, with the campaign playing a key role in positioning Nile View Towers as a top-of-mind choice for prospective homeowners.

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Outdoor Campaign for the Opening of Renaissance Cinema at Nile View Mall, Benha City https://mbvisionagency.com/portfolio/outdoor-campaign-for-the-opening-of-renaissance-cinema-at-nile-view-mall-benha-city/ Wed, 23 Mar 2022 12:55:12 +0000 https://wgl-demo.net/bili/?post_type=portfolio&p=1686

CATEGORY: Outdoor Advertising

Type: Billboard

SERVICES: Outdoor Advertising

WEBSITE: Alsalemholding.com

Renaissance Cinema, a renowned name in the entertainment industry, was set to open its latest branch at Nile View Mall in Benha City. The client sought to create significant buzz and anticipation for the grand opening, ensuring that the cinema’s arrival was the talk of the town. The challenge was to design and execute an outdoor advertising campaign that would not only grab the attention of the local audience but also effectively communicate the excitement and luxury of the Renaissance Cinema experience.

Our outdoor advertising team meticulously planned a comprehensive campaign that strategically placed eye-catching visuals and engaging messages throughout Benha City. We selected high-traffic locations, including key intersections, popular gathering spots, and near Nile View Mall, ensuring maximum visibility. The campaign featured dynamic and visually striking billboards showcasing the Renaissance Cinema brand, upcoming blockbuster movies, and special opening promotions. We also incorporated digital displays to create an interactive experience, further drawing in the audience.

To create a sense of urgency and exclusivity, we included countdowns to the opening day and highlighted special events such as celebrity appearances and exclusive screenings. Our design team crafted visuals that reflected the luxurious and cutting-edge nature of Renaissance Cinema, enticing moviegoers to experience it for themselves.

 

With every strategically placed billboard and dynamic visual, we transformed the streets of Benha into a pathway to cinematic wonder, ensuring Renaissance Cinema’s grand opening was an event no one could miss.– MB VISION EXPERTS

The outdoor campaign was a resounding success, generating widespread excitement and anticipation for the opening of Renaissance Cinema at Nile View Mall. The strategically placed advertisements captured the attention of the target audience, leading to a significant increase in foot traffic to the mall on opening day. The cinema’s opening weekend saw a record number of visitors, with many citing the outdoor campaign as their first point of awareness.

The client was thrilled with the outcome, as the campaign not only met but exceeded their objectives. The buzz created by the outdoor campaign contributed to the successful launch of Renaissance Cinema, firmly establishing it as a premier entertainment destination in Benha City.

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